September 22, 2023

Keller Williams Red Day 2023

Keller Williams Red Day 2023 – AUSTIN, Texas, Aug. 4, 2022 — Keller Williams (KW), the world’s largest franchise by number of agencies, reported results for the second quarter of 22, reporting strong growth and extraordinary licensing and al’ number of companies in the first place.

Sajag Patel, chief operating officer of KW, said: “We are happy with our performance, even after the second quarter is broken.”

Keller Williams Red Day 2023

Keller Williams Red Day 2023

“We believe the market is rebalancing due to historically low interest rates and limited supplies,” Patel said. But regardless of the market, we will continue to provide the best training, coaching and technology in the industry to help our agents grow their business. “

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“We surpassed 176,000 agents in the US and Canada in the 22nd quarter, a historic milestone,” said Mark King, CEO of KW. “And we continue to attract representatives in this culture because we maintain a strong culture and community that provides unlimited growth for local entrepreneurs.”

Keller Williams Red Day 2023

Keller Williams has 176,438 agents in the United States and Canada and 16,304 agents outside the United States and Canada as of June 30, 2022, for a total of 192,742 agents.

William E. Soteroff, KWW President, KWW Global Division, said: “We have more than 16,000 agents outside of the United States and Canada, and we have experienced double-digit growth in most productivity metrics.”

Keller Williams Red Day 2023

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KWW territories outside the US and Canada include: Belgium Belize Bermuda Bolivia Bonaire; Cambodia Chile Colombia Costa Rica Cyprus Czech Republic; Dominican Republic Dubai, United Arab Emirates France; Greek Guiana Honduras; Indonesia Ireland Israel Italy, Jamaica, Japan, Luxembourg, Malaysia. Mongolia Nicaragua; Northern Cyprus Panama; Paraguay; Peru Philippines Poland; Portugal, Puerto Rico, Romania, Sao Paulo, Brazil, Saudi Arabia, Serbia. Sint Maarten; Slovenia South Africa Spain Suriname. Thailand, Turkey, Turks and Caicos Islands, United Kingdom, Uruguay, Vietnam.

Based in Austin, Texas, Keller Williams (KW) is the world’s largest real estate franchise with more than 1,100 offices and 200,000 employees. Also, the franchise is number one in sales and growth in the United States.

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Keller Williams Red Day 2023

Since 1983, the company has developed a culture based on agents, technology and knowledge that values ‚Äč‚Äčagents as stakeholders. For more information, visit

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Keller Williams Red Day 2023

Real estate agents are having their best years to date during the crisis, recording revenue gains through the number of agents, transactions, sales volume, and support services. Over the past two years, Keller Williams has entered several service divisions aimed at keeping 188 and 121 agents on the cutting edge, with new leadership, major technology upgrades, and more.

But rising mortgage rates, inflation, shortages and war threatened the industry’s success, forcing management to dig into the simple truth. “Don’t worry too much about what the market is doing,” said KW founder Gary Keller during a two-hour session at the company’s annual meeting in February. Focus on your core business of finding men and women who want to do business. with. Once you can do that, the market won’t run your business at all.”

Keller Williams Red Day 2023

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In a conversation with KW CEO Mark King, he was impressed with Keller’s belief and shared Broker Lazer’s focus on helping real estate agents become the best they’ve ever been. ” he said. “I trust and I believe in the rulers.”

We have a brick-and-mortar store, we’ve outsourced agents and payments, we’re talking about the ROI of additional services, and everyone is competing to create an end-to-end experience. Success in many forms There are examples, but what really stands. time trial?

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Keller Williams Red Day 2023

Mark King: There’s a lot to unpack. I want to understand this correctly. There are many people who come and go in this industry. I’m kind of old, but hopefully wise. Much of what you talk about is nothing new in this area. For example, in the mid-2000s we implemented a mediation model and built a large number of agents. The number of agents increases when the market rises and decreases when the market falls, right?

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What happened at the brokerage level, or what happened to me, was that I went to hundreds of agencies and all of a sudden there were partnerships with sales services, mortgages, title, insurance contracts, and with all this in mind. So we created a horizontal business model based on our real estate brokerage business unit.

Keller Williams Red Day 2023

The mistake I made, and am still making, is focusing on special help.

As I myself have experienced, when the real business goes, so does more. I believe in wealth, so I believe in the future. However, we believe that it is a safe and secure business. This is because of their influence, the brokers they use or the additional services they use.

Keller Williams Red Day 2023

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If you don’t put your agents first, you’ll miss the boat. After all, we still operate in a normal market economy. What value do buyers place on reliable real estate services and what are they willing to pay? So, at the retail level, how do we build a business that is worthy of tapping into this market dynamic?

If you want to do this, there is no product that will not work in this situation. So now everyone is very smart. As the market changes, we will see if these products stand the test of time. That’s why I have so much respect for the people at Coldwell Bank, 21st Century, and the people in our industry. If the market declines as it did in 2008, I think there will be many emerging players and emerging products with new experiences.

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Keller Williams Red Day 2023

I am talking about what you said about the consumer and the value that the consumer gives to the agent. Technology is playing a huge role in business, and some advertising companies are eliminating or reducing the need for agents, but how do we do it? change agent value, what role do brokers play in helping them do that?

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Agents must be trustworthy. Users should consider choosing this life partner. What we know from 30 years of data is that products, iBuyers, and agencies, even if the buyers are different, real estate agents are involved in transactions more than ever. So these things don’t destroy the design.

Keller Williams Red Day 2023

But there is another important point. As a proud member of a company with 200,000 agents, it pains me to talk about the fact that not all agents are created equal. I think we already know that. Turning our industry around, we have always been an 80/20 industry. 20% of agents do this for a living and 80% don’t.

Since the barrier to entry as an agency is low, there are many jobs and appeals. If it is a supermarket, many people will come in, if it is cheap, people will leave. But we must do our best to help the 80% move to the 20%. Over the next 90 days, we will be running sales to help agents do this.

Keller Williams Red Day 2023

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We have done a lot in the last year.

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